Sharon Vinderine is the Founder and President of PTPA Media, which stands for Parent Tested, Parent Approved because the concept of a seal of approval badly needed updating. Her new model for product approval? The consumer calls the shots; independent volunteer parent consumers, field-testing products in the real world, and then being given a direct voice to the manufacture of products for their families and homes.
Sharon is a frequent guest on morning shows throughout North America on Fox, NBC, ABC as well as CTV. As well she is a syndicated columnist and regularly writes for an assortment of parent centric web sites.
Vinderine also serves as head of her own private company, Small Made Simple, Inc. that focuses on the creation and distribution of baby products such as the award-winning Kangaroo Towel™. Created to simplify bath time with her own small children, the Kangaroo Towel and its unique pouch was designed to keep mom and dad dry while providing a warm comfy spot for baby during those wet and messy transitions from bath to changing table. Since its launch in Canada, the award winning Kangaroo Towel has been featured in many television shows across North American and continues to be a leader in the unique accessories category of parenting products.
Vinderine´s business background includes vast experience in the wireless industry. She started MIPPS Net Online, one of the first wireless Internet companies in Canada in 1996, which was named one of "Canada´s Hottest Start-ups" by Profit Magazine. Vinderine then sold the company to Primus Canada, staying on as Director of Business Development for one year.
Originally from Canada, Vinderine pursued her education at York University and continues leading her two successful companies - PTPA Media and Small Made Simple - from Toronto, Canada where she resides with her family.
Articles by Sharon Vinderine
Consumers looking for unique and helpful baby items will love the newest Parent Tested Parent Approved award winners. Whether it´s a SwaddleDuo™, a Peek Away Nursing Pillow or a Bumbo Table Companion, you can feel confident in your purchases when you choose PTPA tested products. These, among others, have recently been awarded the coveted PTPA Seal of Approval.
A backpack for camp with a lunchbox that clips on instead of in by Lands End, a moisturizer that rids you of red irritated skin by Diane Lai, a natural body wash that leaves you smelling like honey by Burt's Bees, an anti-bacterial teething bonbon by Dress Me Up Organics and a parenting book by award winning author Amy Lou Jenkins. These are just a few of the exciting new recipients of the Parent Tested Parent Approved Seal of Approval (PTPA Media).
About PTPA Media Inc.
PTPA Media provides an objective framework for appraising and promoting new products designed to enrich family living. The company's mission is to marry innovative companies with discerning consumers, to improve consumer access to quality products and services for their families and homes.
Experience Kinect through the eyes of Parent Tested Parent Approved. The most exciting gaming system that wraps up family fun and health benefits all in one.
A fun and educational way to get your children introduced to yoga; A newly designed backpack that makes travel easier and entertaining; An eco-themed playmat for tummy time and a natural anti inflammatory nursing buddy for nursing moms; these are just some of the submissions from Stafford House, Myrna J Games The Boppy Company and TheraPearl who have recently been awarded the PTPA Seal of Approval.
Legendary franchise becomes first live event to earn PTPA Media™ Seal of Approval
PTPA Media, North America's leading awards program, is proud to announce their newest recipients of the PTPA Media Awards. All products included have been tested by a group of select families from PTPA's 40,000 plus volunteer testers.
Check out the latest and greatest innovations from PTPA Media as selected and approved of by parents.
Want to know what men are getting for Fathers Day this year? Parent Tested Parent Approved Media took a poll of its' over 35,000 volunteer parent testers and the results will surprise you.
About PTPA Media: PTPA Media provides an objective framework for appraising and promoting new products designed to enrich family living. The company's mission is to marry innovative companies with discerning consumers, to improve families´ access to quality products and services.
PTPA Media Contact Information:
Sharon Vinderine, Tel: (905)738-1447 x.224 For more information visit www.ptpamedia.com.
Turn your smart phone into a toy just before your toddler grabs it! Organize your pet gear in one sturdy place. Get your home spotless with a vacuum that won't quit . Create an everlasting keepsake with the innovative tooth fairy kit. Don´t "bare" your baby´s soul with a new specialized reusable cloth diaper. Stay sane with a photo website that really does make it easy to share, edit, create, and store your digital photos.
So say parents…and that´s the point.
About PTPA Media: PTPA Media provides an objective framework for appraising and promoting new products designed to enrich family living. The company's mission is to marry innovative companies with discerning consumers, to improve families´ access to quality products and services.
Consumer Product Winners include Shark Steams Pocket System, Disney Toontown, VTech Bugsby System, Corel digital Studio and Painter Essentials and Crayola Digital Camcorder
There´s a song that says, "Christmas is for children." But with a growing array of new parenting products, this Christmas is for mom and dad, too.
"Parenting has never been easy, but this year we have seen tremendous innovation in products aimed at helping parents do their job more simply and saf...
Have you left your holiday shopping too late? You can still wow the children in your life with affordable, innovative gifts.
And you can be sure the kids will love them, because these presents come parent-approved.
All year long, PTPA Media (Parent Tested, Parent Approved) uses its North Ameri...
PTPA Media (Parent Tested, Parent Approved) is a Web-based company that uses over 23,000 volunteer parents across North America to test and rate family-oriented products, ranging from diapers and dolls to digital cameras.
PTPA´s parent network forms the industry´s largest team of knowledgeable, unbiased product reviewers, testing products from more than 400 different companies. Based on actual in-home experience, they decide which products should receive PTPA´s coveted Winner´s Seal.
Many consumers feel intimidated by marketers´ constant flood of new products and promises, especially at Christmas time. Such perplexed or picky parents can now access PTPA´s select list of winning products at www.ptpamedia.com.
It's toy shopping time, the most dreaded time of year. You walk through the aisles trying to remember if Debbie´s daughter likes Dora or Kevin's son likes Lego or wait, did you already buy him Lego last year? Well, just to throw a wrench into what was already a difficult process, I now want ...
Parents are always looking for the latest and greatest when it comes to their precious little ones. When they hear about a product recall, they post it on Facebook, they tweet and blog and they always call their nearest and dearest to warn them about it. The manufacturer hardly has time to issue a...
TORONTO (CNW) - PTPA Media .com – a website, which tests products by having volunteer parents use them in the real world, offer what they say is the most objective product rating family products, to Media, retailers and consumers. Products that make the grade receive the PTPA Media Seal of Approval,...
Consumer Product Winners include Eye-Fi SD Card, The Silly Socks Game, Stride Rite, Nuby and PopAtot
Texting and driving don't mix...read solutions that you can implement today.
Twelve "Green" companies trying to make a difference, earn The PTPA Media Coveted Seal Of Approval.
The parenting community is all a buzz over cloth diapers. They're economical, easier on baby's bottom and also present a greener option to traditional diapers. Thus, PTPA Media decided it was time ...
PTPA Media, an industry leader in Product testing, has awarded its prestigious seal of Approval to a broad range of innovative family related products including games, electronics, organic clothing and accessories. All products have been tested by Parents for Parents.
Affordable and innovative products for the family awarded PTPA Seal of Approval.
Toronto, ON (PRWEB) June 29, 2009 -- Continually on the search to discover products that improve the quality of family life, PTPA Media - a company that awards their famed Parent Tested Parent Approved Seal - is pro...
During these tough economic times, companies new and old are turning to Parent Tested Parent Approved (PTPA) Media and its renowned Seal in an attempt to reassure consumers of their products superiority, while offering potential customers peace of mind. With popular and trusted names like LEGO, Cisc...
Los Angeles, CA -- Continually on the search to discover products that improve the quality of family life, PTPA Media (http://www.ptpamedia.com) - a company that awards their famed Parent Tested Parent Approved Seal - is proud to announce the parenting product winners for Winter 2009.
A total of ...
So as of late, I've had a plethora of calls from moms looking to start new businesses and trying to figure out if they can manage the ever so famous "work-home balance". I'm thinking an article might motivate a few on the edge so here goes...
As women, we map out our entire lives probably someti...
PTPA Media "GREEN PRODUCT" call for entries!
For more information about PTPA Media, visit www.PTPAMedia.com or Kaboose, visit www.Kaboose.com.
Media Contact: Sharon Vinderine
Tel: 905-738-1447
Email: sharon@ptpamedia.com
Media Contact: Jennifer Lee
Tel: 416-593-3000
Email: jennifer.lee@kaboose.com
For more information about PTPA Media or to submit a product, please visit www.ptpamedia.com or email Sharon Vinderine at sharon@ptpamedia.com.
For new product submissions, please visit www.PTPAMedia.com.