Dennis O´Neil is uniquely qualified to speak on the subject of selling homes to the online consumer. His diverse professional experience affords him a combination of skill sets uncommon in the industry.
With almost a decade in new home sales and marketing, Dennis has been a successful salesperson, general sales manager, and interactive marketing manager for a national top ten builder. Complimenting this experience, Dennis has a tremendous technical background through his work as a web designer, programmer, graphic designer, and video production professional.
The uncommon mixture of real-life in-the-field sales, marketing, and sales management experience combined with a tremendous depth of technical knowledge allows Dennis to understand how technology can further the sale – practically and efficiently. It is this strength that allows Dennis to understand how shoppers interact with technology and how the industry can use technology to bring buyers and builders together.
Dennis is the author of Sell More Homes Online, the acclaimed book teaching new home salespeople the skills necessary to communicate effectively with the online home shopper.
Articles by Dennis O'Neil
I am regularly asked "What is Twitter?", but in the past I've never happy with how I'm able (or unable) to explain the platform and experience to a non-user. Now, I think I found a good example.
With the growing number of browser choices available to Internet users, business owners and managers need to be aware of how this can affect their business. Ensuring that websites appear as intended in each browser will ensure each visitor recieves the correct message.
While mobile marketing may still be in its infancy, its location based features are a natural fit for marketing real estate and new homes. Those builders and brokers that experiment and learn from what is available today will be better positioned to make big gains when the medium is ubiquitous.