A Global Report for Eye Catching & Sexy Lingerie Style (Part VI - US)
Before moving on further, I would also like to share one more initiative taken by Fibre2fashion.com. Intimate Wear Expo – which Offers Various Listings for Exclusive Bodywear Manufacturers, Designer Knitted Garments Buying House, Fashion Men's Underwear And Swimwear Exporters, Sexy Lingerie Selection, Bridal Designer Nightwear Suppliers, Knitted Garments Sourcing Agents And many More. So lets move on and together take the optimum advantage of this event.
Ultimate Accessories – Industry Observation Of American Lingerie´s
During the past 25 years, lingerie underwent a metamorphosis and has blossomed into a huge money making segment of apparels. Since the removal of quotas in 2005, the lingerie industry in US is undergoing a rapid transformation. US apparel market is estimated to be around $9.6billion during 2007. Women's apparel market in US is expected to grow at the rate of 1.9% every year during 2004-2009. Retailers are now recognizing that lingerie market gives higher profits, and are launching new lingerie products or giving a new make over to their existing products. Lingerie vendors now, give more preference on making partnership with specialty stores than with department stores because the latter cannot store all the products of one brand.
On average, American women spend $100 on the purchase of intimate apparels; annually. Almost 65% of the global lingerie is sold to Western Europe and North America. Success of undergarments can be judged by the growth of domestic lingerie market. A New York based market research firm concludes that US retailers sell over $10.5 billion USD worth of lingerie's annually. Apart from its domestic consumption and exports, the country also imports intimate wears. Majority of the intimate apparel imports into US is from China.
Discreet Brands In The US Market
Lingerie giant and retailing pioneer Victoria's Secret has created a lucrative market for lingerie business. They were the pioneers in creating a 'kaleidoscope of looks' for intimate apparels that would be sexy enough to tempt the shoppers. Kohl's, Target, J.C.Penny, Nordstrom, Bloomingdale's Lane Bryant, and American Eagle Outfitters are some of the retailers who have followed Victoria's Secret and have added new products to their existing lines or come up with new intimate wears.
Do Visit to the Exciting Intimate Wear Expo new initiative of Fibre2fashion.com.

