ClickandBuy Interview With Jamy Nigri and Stuart Ginsberg -Pt.2

(Q) How many types of payment can ClickandBuy deliver to a European customer? How about a customer in the US ? Asia ?

First off, whenever we enter a new market we immediately offer the standard credit and debit payment types. In addition to this, we offer over 40 additional localized payment methods in Europe . So for Europe and the US we offer a very rich breadth of payment solutions which include credit, debit, eChecks, online money transfer, offline money transfer and Bill2Phone capability. We are currently on pace to roll out South America and Asia in FY07 with another 30 countries and 50 payment methods.

(Q) What do you consider to be the strongest characteristic of your company’s merchant program?

The strongest characteristic of our company’s program is that we always find new and creative ways to help the merchant make more money. This could be done through many different payment methods or by using our free eCommerce consulting services, which helps the merchant with betters ways to construct the eCommerce portion of his or her website.

(Q) Can you tell me how your ClickandBuy’s fees compare to your competition?

Our fees are competitive and are fair. Our fee structure is totally transparent. Our Clients never find hidden fees or surprise costs on their invoices. Our business practice is very simple; we only make money when our Client makes money. Our success is tied to our Client’s success, so we are very Client focused on what will make our Clients successful.

(Q) Earlier this year, Intel Capital invested venture capital funds into ClickandBuy, is there an advantage to having partners like Intel Capital beside the additional funds? I understand that close association will create a real global partnership between the two companies. How will that help ClickandBuy expand internationally?

Institutional investment is a testimony of the faith the investment community has in ClickandBuy. When viewed through the eyes of who is investing, one can quickly imagine how strategic these partnerships are for our future growth. Intel Capital’s investment into ClickandBuy will help us expand into Latin America and further into the United States . The investment gives us an opportunity to build out our infrastructure, which will enable us to provide a large suite of payment services.

(Q) Tell me more about this recent announcement of WestLB AG and ClickandBuy launching the first Europe-wide pilot project on the future Single Euro Payments Area (SEPA). Specifically what does that offer that is not already offered on the Internet?

To put this into context, Click andBuy was born in 1999 in a very fragmented EU economic environment (various currencies etc). Through this environment we were forced to become very technically and financially savvy to conduct business under these confines. The SEPA pilot-project is our opportunity to bring our industry expertise to bear for the benefit of the end user and merchant. The end goal is to dramatically reduce the administrative costs and complexity of doing business throughout Europe . We are uniquely positioned to make this goal a reality!

Until now companies and private persons in each member country have had to comply with a variety of legal frameworks in the payments field. Going forward, payments can be effected more easily and more cheaply throughout Europe via SEPA. Under the model project, WestLB and ClickandBuy will simplify European payments settlement at an early stage. The aim is to significantly reduce the administrative costs of companies operating throughout Europe .

(Q) If a new merchant signs up today for a ClickandBuy account does that merchant instantly gain access to new markets? What do you mean by new markets? What size markets are we talking about?

We expand markets in two ways; geographic and demographic. Geographically you gain immediately get access to our solution world wide for no additional cost. We don’t charge by currency or language, so a merchant can immediately begin to penetrate new geographic markets quite easily with ClickandBuy. We work hand-in-hand with out Clients to immediately take advantage of ClickandBuy’s reach to maximize their eCommerce initiatives cross-border. Demographically we enable those online Guests don’t want to use credit and debit cards. These online Guests are more likely to shop online and buy offline. By offering alternatives such as eChecks or Bill2Phone, we turn those lookers into bookers by providing a payment option that appeals to their unique need.

The new markets we are talking about include geographic markets. For U.S. companies, they have acccess to over eight million European consumers who buy goods and services online, and for European companies that want to start selling digital content in the U.S. , ClickandBuy enables them to do so.

(Q) Does ClickandBuy offer multicurrency accounts? How many currencies are currently supported?

We offer over 15 different currencies with South America and Asia coming in FY07.

(Q) In early March, ClickandBuy announced its plans to offer a secure person-to-person payments system for the European market. Can you tell us more about this program, along with the cash voucher program also?

We will not unveil the person-to-person payments system until the summer of 2007, but when we do, people will be able to send money to one another, and we will not charge a transaction fee. The cash voucher program allows a consumer to walk into a seven eleven type of store and receive a voucher with a code on it. When the person goes online, he or she can use that code to receive online content.

(Q) When will the phone billing system commence operation in the United States and will that be nationwide?

The Bill2Phone option is currently available nationwide to 80% of the US market via ClickandBuy. We are currently in negotiations with large telcos to carry the ClickandBuy brand on it.

(Q) Do you accept any type of casino or sport book operations?

We don’t in the United States , but we do in Europe .

(Q) What is ClickandBuy’s secret to success?

We bring the long tail of eCommerce to our Clients while driving additional means of online revenue. We help drive bottom line revenue via a combination of our multi currency/lingual platforms, fraud engine, flexible offer management, cost effective and customizable online reporting tools and real time access to account status for both the merchant and online consumer . Our secret to our success is understanding that merchants need a custom-made eCommerce solution for their websites. The merchant gets constantly consulted on what he or she wants to accomplish. We discuss placement of the eCommerce portion of the website, and we talk about the different types of payment options available. (i.e., monthly subscriptions, pay per click or pay per minute.) As an outsourced payment platform, we are more than a payment processor. That’s another secret to our success. ClickandBuy offers live customer care and an active fraud server, both services are bundled into our service and don’t cost extra.

(Q) Are there anymore new products on the horizon for ClickandBuy?

We have a PSP product coming out this month. PSP will allow merchants to offer ClickandBuy new registrants to just enter their email addresses instead of registering all of their information to ClickandBuy.

I would like to thank Mr. Jame Nigri and Mr. Stuart Ginsberg for taking time to answer my questions.

Part 1