Macho vs Metro : Meet the Metrosexual
At first glance, it seems as if this whole commotion about the quintessential contemporary man: the ‘metrosexual’ is merely a marketing gimmick. A sales pitch to include men as a target market for health and beauty products.
Gone are the days of matinee idols like James Dean and Robin Padilla. Nowadays we have Keanu Reeves and Deither Ocampo. The turn of the century saw the demise of Metallica and in their stead, we have the F4. Today we see men going to the salon instead of the barber shop. ‘Kikay’ kits for women now have a male counterpart in the tote bag.
But is this whole metrosexual craze as harmless as it seems? After all, it did not just change the way men look. With it comes a shift in the definition of manhood.
Look around you. Television and movies typically portray men as either dumb, weak, self-centered, gay or women-haters. That’s why you have shows like Yes Dear, Manhunt, Will & Grace, Just Shoot Me and the like.
Male bashing is everywhere. It sells and it is politically correct – almost to the point where being a feminist means being anti-male. Being macho these days is almost like a crime against women. When in fact, the term simply meant being manly. It originally did not have the negative implications of womanizing, abuse and braggadocio.
Obviously, we have a lot of rethinking to do about what defines a man. I believe that my generation of women will not and should not put up as patiently with womanizing, abuse and braggadocio as our mothers perhaps did. But neither does the swing to the opposite end of the pendulum signal the emergence of a higher plane of manhood. It does very little to advance the feminist agenda of equal rights for women. Tearing men down is like tearing half of what forms the basic fabric of society.
If neither machismo nor metrosexuality are healthy definitions of manhood, what is? I honestly don’t know. That is a question so broad it would be impossible to answer in a single column. Plus there is the obvious problem of me being a woman. Nevertheless as a woman, I have a mouthful to say about what a manly man shouldn’t be like.
Men, there is no need to pretend to be tough under the guise that boys don’t cry. Like my husband says—“Boys don’t cry. Real men do.” Women, don’t rant too much if your man isn’t as sensitive and vulnerable as you’d like him to be. His strength is part of what makes him a man.
Fathers, make room for sons who do not typify your own brand of manliness. Being different doesn’t exactly automatically mean being gay. Mothers, don’t fashion your sons to become like you. They’re male and different. Make way for male bonding. Your sons need it.
Brothers, do not revel in what seems to be a more privileged upbringing. With great power comes great responsibility. If your family puts more emphasis on your education and your stake in the family estate, that is only because you will be a padre de familia someday.
Sisters, don’t resent what appears to be a double standard. You will appreciate future in-laws who empower and support your husband in providing for you.
Husbands, love your wives. Wives, respect your husbands.
It is not my intention to preach but I believe that true masculinity lies in celebrating femininity. True masculinity does not mean minimizing or degrading femininity as in machismo. Neither can true masculinity emerge from becoming more feminine as in the metrosexual.

