Festivals Designers Information

Born in 2009 'Kimaya' the brainchild of the husband-wife duo Pradeep and Neha Hirani is now the undisputed leader in retail fashion business. Summer has bid adieu and with the arrival of festivals in India, Fall is going to sneak very soon. Pre-Fall fits seamlessly in between and Kimaya is all set with its new Pre-Fall collection, including festive lines as well. A unique blend of designer assortments by Malini Ramani, Charu Parashar, Rina Dhaka, Manav Gangwani, Hemant and Nandita and Ashish and Viralwas showcased on 1st of Aug at Kimaya in South Mumbai. Every single line by each designer was visually appealing like a beautiful bouquet of colourful ensembles.

Pradeep commented, "India has 'festive' as a very important season of its own and it´s about to start from 'Rakshabandhan' now. So here we are with the pre-fall festive collections." Charu Parashar's women's line brought fresh colours in chiffon, georgettes and crepes. Swarovski on the necklines of shift dresses, suits and cocktail outfits just made it alive and luxurious. This festive line truly justifies value for money as she says- "this time my designs are more focused towards the pre-wedding ceremonies suitable for various occasions. Also, I have designed clothes in a way that they can be worn more than one time at different occasions." Rina Dhaka was in a hurry. "My designs are a reflection of today's sensuous women. For me fits are really important, my every worker concentrates on the fit first. The whole idea is to make voluminous silhouettes look beautiful. I love colours and that's what I have played with in this line." The simple and sober designs embellished with sequined embroidery were presented by none other than the designer duo Hemant and Nandita. Epitomizing a traditional style, the whole range is a beautiful blend of colours and embroideries. Fabrics dipped in maroons, metallic greys, brinjal purples and earthy colours with Zardozi, brocade, dabka and nakshi were magnanimous.

Manav Gang wani unveiled his assortment of sarees and Anarkalis, whereas Malini Ramani came up with a full range of dresses with an ethnic touch from the palette of mustard, ochre, parrot green and black and white with tribal embroideries and digital prints including cowl and boat necklines. Sequin work added the bling and glam to her collection staying true to her signature style. The most recent variation of anarkali called 'masakali' was the range from Ashish and Viral' skitty. From the palette of solid colours like teal blue, dark brown and green, the whole line represented the contemporary Indian feel. Brocade work and minimal embroidery in lurex based silk and tulle made the designs simpler and classy. Amongst those who showcased at Kimaya, very few made it possible to be present at the occasion. Rina Dhaka, Charu Parashar and Ashish and Viral were the only designers present. We also spotted Rashmi Uday Singh, Anil Chopra, Amrit Maghera, Vikram Raizada and Anupam Parashar interacting with other guests. It was an exquisite soiree over wine and cheese, including divine foot massages by 'Aroma Thai'

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